The Realities of VR and AR in the Pharmaceutical Industry

We can find now several examples of immersive technologies uses in pharmaceutical industry. From marketing to industrial maintenance, formation, vulgarisation, sales, etc. In this paper, you will find some of theses cases and a short analyse about the actual challenges before a even more deep adoption. According to Dr. Suneil Malhotra, director, head of scientific communications and medical education, oncology, at Bayer Pharmaceuticals, before AR and VR, exhibit booths were restricted by regulatory standards and…

"The Realities of VR and AR in the Pharmaceutical Industry"

Augmented reality startup Apprentice bags $2.5M to build on uptick in biopharma interest

Apprentice uses for the moment 4 types of glasses : Microsoft HoloLens, Epson Moverio BT 200, Vuzix M100 and Vuzix M300. The software suite allows to record video, to see documents and to make a video call. It is very close to other solutions existing in industry. Apprentice has raised money to build out its biopharma-focused augmented reality business. The startup provides smart glasses applications that enable hands-free data capture, remote problem solving and other tasks at…

"Augmented reality startup Apprentice bags $2.5M to build on uptick in biopharma interest"